International product proof
Approved April's Form product imagery and testimonials establish the brand language while Australian case studies are built.
Projects
Proof should sell the next room.
The Australian proof system turns product imagery, first installations, designer collaborations, and delivery outcomes into trust assets.
Proof library
A case-study system for luxury stone furniture.
Competitors often show product or showroom images. The Australian site should connect the piece to the room, stone, city, designer, delivery conditions, and commercial outcome.
Australian founding projects
The first Australian installations should be photographed with product, stone, city, room type, delivery context, and client permission captured.
Designer collaborations
Trade-led projects should become co-branded editorial proof where the studio, product, stone, and outcome can be credited.
Case study fields
What every Australian install should capture.
Each project should become proof for search, trade outreach, paid landing pages, and referral conversations.
- Project city and suburb
- Designer, architect, or client permission status
- Product category and custom dimensions
- Stone family, named stone, finish, and edge profile
- Delivery/access challenge and resolution
- Testimonial, press angle, referral path, and repeat-project opportunity
Next step
Make the first Australian projects visible.
The first installed pieces should produce photography, testimonials, referrals, press angles, and repeat designer conversations.